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Investors In Community Newsletter – Issue Four

We’re kicking off with the Sheffield College and IIC partnership for the 500 Purpose Challenge:

The IIC 500 Purpose Challenge has been developed by Investors In Community (IIC) to give young people the opportunity to broaden and develop their skillsets. Through a series of events or development of a mini enterprise, students start to engage with mentors and businesses to formulate their challenge ideas.

From there seed funding of £50 is provided by businesses registered on the IIC platform. The young people are then helped and guided through a planning phase to kick start and shape their ideas further. Individuals or teams on the Purpose Challenge look to turn their £50 in to £500+ with the final total being donated to a charity or community project agreed on by the students and/or business.

The first to get involved in this project were The Door Openers, UNIHEADS Ambassadors from The Sheffield College. Shani Hammon, Employer Relationship Coordinator for the award-winning employer skills academies programme at The Sheffield College, said: “We were initially drawn to this project because this was an opportunity for the students to develop their skills and understand projects centred around social value. It was also an opportunity for the College to build relationships with local businesses and other community organisations.”

The Sheffield College were delighted with the successful outcome.  Shani Hammon said: “Raising money for Door 43 at Sheffield Futures has allowed the students to see how important mental health and wellbeing is for young people. This organisation was the reason we launched the UNIHEADS Mental Health and Wellbeing Academy so it’s wonderful to see our students getting involved in this support through exciting challenges such as these.

Read the full case study here.

Investors In Community Interview Julia Goodman:

“Find your authentic core and then carry that everywhere, because your individual voice will make a difference.”

So, Julia, how has the charitable sector changed over the years you have been involved? Are you finding more businesses and individuals getting involved now people, especially Millennials and Gen Z’s, are demanding this change?

Julia: Funnily enough, just this morning I was notified that the boss of a big private equity firm that we work with has said that their next offsite is going to have ESG (Environmental, Social and Governance) at its heart. ESG is something that I have been on the periphery of for years in terms of how I have tried to influence people, certainly in my business work, to connect with and act on what they know to be right, to let their goodness and conscience dictate their behaviour and that of their company.

What are your driving values in business today and how do they align with IIC’s values?

Julia: I have a very emotionally strong connection to doing what is right, with community being a huge passion of mine, but I also have quite a commercial side to me too; that came from my family, going back six generations, who were all creative people, artists, actors, singers, who also ran businesses.  I think that mix aligns pretty closely with IIC’s values.

If you could offer one piece of advice on finding your brand, what would that be?

Julia: Finding your voice is about listening to who you know you are and working with that first. If you had something to say, what would it be?  And how would you say it? That’s key! My mantra is “Show up … stand up … speak out … be you!”

Read the rest of the interview here.

Camphill Village Trust Host ‘Crafternoon Tea’ and the IIC team couldn’t wait to get involved!

“Raising funds for Camphill Village Trust means you are helping more people with learning and other disabilities to lead a life of opportunity.

The people we support have been involved in the project from the beginning, helping to design the activities and hosting their own parties. This really is a team effort!

Craft kits available to order

Our community members have helped put together some craft kits containing everything you’ll need for some creative activities for you and up to four guests to enjoy.”

Check out the IIC team enjoying our own Crafternoon Tea to support Camphill Village Trust!

 

Sense, Left Out Of Life Campaign:

A message from Sense:

Dear All,

The severe impact of the pandemic has meant that loneliness has dramatically increased over the last year, with many disabled people isolated and cut off from their local communities.

We’re concerned that unless we support and prioritise disabled people as we start to come out of lockdown, they will be left behind. Please take a well spent moment from your busy lives to check out our #LeftOutOfLife campaign.

Join with us. Watch and share our very short film to hear how small changes can really make a big difference in someone’s life. This campaign aims to tackle loneliness by asking everyone to Think, Ask, Include and help make our local areas more inclusive for disabled people everywhere.

Here are some other fundraising ideas: holding a blind tasting, baking, quiz night, firewalk, skydive, dress down friday or even an abseil. The choices are endless!

Start fundraising today.

A Word From Our Ambassador, Tagore Ramoutar:

“I am really excited  to become part of the Investors In Community (IIC) family, and to be an Ambassador helping raise awareness of this wonderful platform that brings together charities and companies to create social impact and also creates a way of measuring CSR activity and make it visible.

I value the chance to engage with anyone who is interested in this as I feel passionately from a business side that the benefits of being able to measure CSR activity are huge. I would love to help create a community or ecosystem of local charities and companies in Oxfordshire and / or the craft drinks community.”

Tagore is an award-winning entrepreneurial director and advisor specialising in new business start-ups, high growth potential SME’s and craft drinks.

He is the Co-Founder of The Oxford Artisan Distillery (and was Managing Director from 2018 to 2020). He has over 30 years commercial and management experience (including eleven years at board level and 15 years international experience) and a strong track record of achievement in senior roles in consumer and retail focused industries.

In 2019 he won IOD London and South Director of the Year for start-ups. He remains a Director of Still On The Hill Ltd (the legal name of The Oxford Artisan Distillery) and he is the distillery’s representative on the embryonic English Whisky Guild. In addition he is a director of another start-up distillery in Wiltshire – Ten Hides.

Finally on a more personal note Tagore is the author and publisher of a unique range of children’s books that encourage outdoor exploration by linking the real world with reading and a Fellow of the Royal Geographical Society.

 

We thought we would share some amazing charities with you as well!

 

Pulse 1 Cash For Kids

Pulse 1 Cash for Kids is a grant-giving charity helping the children that need it most across West Yorkshire, The Yorkshire dales, Harrogate and York. Their mission is to improve the lives of disadvantaged children and young people in their communities. Support them here.

Derbyshire Community Transport

At Derbyshire Community Transport they believe that no one, regardless of age, ability/disability, financial status or domestic location should be prevented from enjoying a full life because of lack of access to transport. They are also seeking a new trustee, volunteer here.

Medical Detection Dogs

Medical Detection Dogs trains dogs to detect the odour of human disease. And they are on the lookout for; Speakers, Fundraisers,
Collection Box Co-ordinators and Leaflet Distributors. Support them here.

The Lake District Calvert Trust

The Lake District Calvert Trust delivers specialist, outdoor activity breaks for people with disabilities using uniquely adapted facilities. Business Leader Sue Howorth is currently doing the Wainwright Challenge in support of them, support her project here.

 

Join Investors In Community today to deliver your social impact and align with your purpose.

How To Be A Socially Responsible Business

Socially responsible business is key to attracting new customers and clients, as well as top talent. As ethics and the environment become increasingly important to people everywhere, ensuring you have a socially responsible business will set you apart from your competitors, improve brand awareness, and build employee engagement. Take a read of this blog to discover how you can reap the rewards of building a more socially responsible business.

 

Company Culture

Growing a socially responsible business begins with company culture, and within this comes a code of ethics including the company stance on values, the environment, diversity, and customer service. It’s important to outline your company values so that people can understand what your organisation stands for, and so you can easily work towards social causes and projects which are meaningful to your values.

 

Socially responsible business comes from working towards causes that have real meaning for your organisation, and this comes down to your values, your community, and your company objectives. Getting behind more meaningful causes allows you as a socially responsible business to give back to your community whilst sending a clear message about the values of your brand. Address the issues that matter to your socially responsible business, your employees, and your audience and pinpoint the organisations, charities, and social enterprises you can work with to combat these causes.

 

Employees

When it comes to socially responsible business, getting the buy-in of your employees is essential. What’s more, you’ll need to ensure that everyone at all levels of the company are involved and passionate about giving back, and that’s why your social objectives should centre around your community and what’s important to your teams. Lead your socially responsible business by example by making sure management are heavily involved in your CSR and authentic ESG efforts.

 

The best way to ensure all of your employees are invested in your socially responsible business is to give them a voice. Make them a big part of the decision-making process when it comes to deciding which causes to back, and encourage them to get involved by having meetings and sending them important CSR-related information. Dedicate some time to discuss ideas with your team members as to how to have a more positive impact in the community. Contributing to those causes will give your employees a greater sense of purpose at work, all whilst improving their connection to their community and the one in which they work.

 

Encourage volunteering among your team members, and you can even consider rewarding those employees who do decide to get involved. Team volunteering initiatives help your employees to build strong bonds with one another whilst contributing to a good cause, which will ultimately build productivity and collaboration.

Socially Responsible Business

Strategy

Your strategy for becoming an even more socially responsible business should include ways you can contribute to your community all year round. Once you have established your mission and decided which organisations and causes you and your team are interested in working towards, you can then ask your employees whether they’re interested in offering donations, sponsorships, or volunteer hours. This will ensure your teams are invested in your social objectives, and will give them a greater sense of meaning and purpose.

 

Within your strategy, you should pinpoint which short-term and long-term goals you want to achieve, particularly focusing on immediate issues within your community. Use the resources you have to offer skilled volunteering hours and use your brand voice to highlight which causes you’re working on in your community. Contributing regularly will ensure that community causes are considered on an ongoing basis, resulting in more meaningful outcomes and a consistent sense of purpose for your employees.

 

Get involved with local organisations to stand out within your community. This approach allows you to start at the grassroots, engaging with local nonprofits, charities, and social enterprises to build a more sustainable society. This socially responsible business strategy will improve brand awareness within your community, building profits as you work towards meaningful causes. The next step of your strategy should include marketing to promote your efforts. Showcase your socially responsible business through your website, social media, and local campaigns to ensure your favourite causes are continually worked on, and your audiences become aware of your objectives as well as the fact that you are indeed a socially responsible business.

 

Reporting

Reporting on your socially responsible business goals is the next important step in your strategy. Keep documentation of your activities as well as the results of your initiatives. This will enable you to develop an ongoing strategy by confirming which activities have had the most positive impact on your community and on your socially responsible business.

 

At Investors In Community, not only do we showcase the most meaningful causes within your community, but our platform allows you to donate, fundraise, volunteer, and sponsor as an individual and as a wider team. When you and your team donate your valuable time and resources to a cause with Investors In Community, you’ll also receive Community Credits. These tokens of social value put a number on your socially responsible business efforts. For every cause you contribute to, you and your team will receive Community Credits, allowing you to build a score that you can showcase on your website and on social media. This will highlight your socially responsible business within your community, building brand awareness, prospects, and allowing you to continue contributing to the community causes that matter most to your organisation. Through our platform, you can also seamlessly coordinate and communicate with your teams of volunteers and fundraisers, all whilst tracking their progress and the different projects they’re working towards. What’s more, all donations from the company need to be verified by Super Admins on the platform. This means that no donation will go unnoticed by your team, building morale and a sense of purpose as you work towards great causes in your community. Simply click here for a free trial and begin your socially responsible business venture.